Diversi tubetti di mascara MySelf e MyJoyBoy in confezioni beige, rosse, blu e rosa sono disposti in diagonale su uno sfondo chiaro, alcuni con le bacchette aperte che mostrano diversi stili di spazzole.

Toy Mascara and Toy Eyeliner

Toy mascara and eyeliner: unmistakable design and unparalleled performance. Try the iconic MyToyBoy, MyHappyToy, MySelfToy, and MyPushUpToy and create a look that steals the show.

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A red tube labeled MYTOYBOY MASCARA - MASCARA EXTRA VOLUME stands with its wand upright. On the left, a badge reads PRODOTTO MAKEUP PIU VENDUTO IN PROFUMERIA. The white background highlights this volumizing mascara. A woman with bold makeup and red lipstick applies MYTOYBOY MASCARA - MASCARA EXTRA VOLUME to her eyelashes using a red tube, set against a vibrant red background.

MyToyBoy Mascara - Mascara extra volume bestseller

€30,50
    A bright pink tube of MYHAPPYTOY MASCARA volumizzante with textured grips, labeled toughenup hey essence, is shown open with its wand and brush applicator displayed beside it. A close-up of a person's eye with winged eyeliner as they apply MYHAPPYTOY MASCARA to their upper lashes for an effetto push-up ciglia; the eyebrow is neatly groomed.

    MYHAPPYTOY MASCARA bestseller

    €30,50
      A beige tube labeled "MySelfToy Mascara" in red sits open, displaying a black wand with a rounded, bristled brush—ideal for intense make-up and voluminous lashes. The cap is placed next to the tube. A woman with voluminous, defined eyelashes holds a MySelfToy Mascara tube. Italian and English text note that 100 of users saw longer, more defined, and volumized lashes for an intense make-up look right after application.

      MySelfToy Mascara bestseller

      €30,50
        The Kit MySelfToy Mascara + Piegaciglia Beige/nude includes a volume-enhancing mascara and a metal eyelash curler, all in special edition packaging with a pink and white cardboard backing. The Kit MySelfToy Mascara + Piegaciglia Beige/nude, promising maximum lash volume, is shown on a clean white background with the beige mascara and matching curler side by side.

        Myselftoy Mascara + Nude Eyelash Curler Kit novità

        €33,90
          A blue tube with a textured grip and "MYPUSHUPTOY - LASH PRIMER" in white on the side. The cap is off, showing a wand—ideal for applying lash primer blu for intensa crescita delle ciglia. Four-panel image showing an eye with natural lashes, MYPUSHUPTOY - LASH PRIMER, primer plus black mascara blu, and a blue mascara wand. Text highlights crescita delle ciglia: increased length, curvature, and volume.

          MYPUSHUPTOY - LASH PRIMER bestseller

          €30,50
            <p>MYSELFTOY MASCARA</p>

            MYSELFTOY MASCARA

            SCOPRILO
            Blue packaging of Kit MyPushUp Toy Primer + Mini Primer, with two blue tubes and white circus-themed illustrations—ideal for pairing together for volumized lashes. Three blue tubes—one open with a brush, two closed—display “MyPushUpToy lash primer” in white text. Shown: Kit MyPushUp Toy Primer + Mini Primer for ciglia volumizzate.

            MyPushUp Toy Primer + Mini Primer Kit -50%

            €33,90 €16,95
              The MYTOYBOY EYELINER is a red liquid pen with a felt tip and matching red cap, featuring white text and a subtle embossed pattern—ideal for any make-up look, shown isolated on a white background. A close-up of a brown eye with a bold winged look created by MYTOYBOY EYELINER in extra black, featuring long defined lashes, a well-groomed brow, and smooth, highlighted skin for a flawless finish.

              MYTOYBOY EYELINER bestseller

              €27,50
                Red and blue packaging with two marker-shaped tubes—Kit MyToyBoy Eyeliner + Mini Primer from Diego dalla Palma Milano—features a circus tent motif at the top and playful illustrations in the background. The Kit MyToyBoy Eyeliner + Mini Primer features a red dual-ended eyeliner pen and an open blue mini primer standing upright against a white background.

                MyToyBoy Eyeliner + Mini Primer Kit -50%

                €30,90 €15,45
                  The MYHAPPYTOY EYELINER is a bright pink alta definizione pen with a pointed black tip standing upright beside its matching pink cap; both feature white text and small decorative accents. Close-up of a brown eye with a perfectly shaped eyebrow, smooth skin, long defined lashes, and dramatic nero intenso liner created with MYHAPPYTOY EYELINER.

                  MYHAPPYTOY EYELINER bestseller

                  €27,50
                    Two pink eyeliner tubes in packaging labeled Diego dalla Palma Kit MyHappyToy Eyeliner sit against a playful pink background featuring a bear, lollipop, and abstract shapes. This eyeliner kit delivers irresistibly defined eyes with bold color payoff, making every application fun and striking. Two bright pink Kit MyHappyToy Eyeliner pens, one with the cap on and one with the cap off to reveal the precise tip, are displayed. Both have "Kit MyHappyToy" and "cosmic colors" written in white on the side, reminiscent of bold eyeliner nero intenso that adds a dramatic flair to any look.

                    MyHappyToy Eyeliner Kit -50%

                    €29,90 €14,80

                      Toy Mascara and Toy Eyeliner

                      Mascara Toy di Diego dalla Palma è la scelta ideale per chi desidera un make-up occhi professionale e uno sguardo intenso. Grazie a formule avanzate e ingredienti selezionati, i mascara volumizzanti delle linee MySelfToy e MyToyBoy donano ciglia lunghe, definite e perfettamente curve. L’innovativa texture e l’applicatore di precisione assicurano un effetto panoramico e una durata straordinaria, per un look magnetico che valorizza la bellezza naturale. Ogni mascara Diego dalla Palma è concepito come un vero e proprio trattamento per le ciglia, offrendo un’esperienza sensoriale unica e un risultato impeccabile. Completa la tua routine di bellezza con i migliori prodotti per la cura della pelle.