How to apply mascara and other tips to revitalize your lashes.

1. Prepare your lashes for makeup and use an eyelash curler

Correct mascara application begins with good preparation . First of all, it's important to make sure your lashes are perfectly clean : if you didn't remove your makeup thoroughly the night before, it's best to remove any residue with a gentle eye makeup remover . A clean base, in fact, allows for a more even and long-lasting application.

An eyelash curler is a precious and often underestimated ally. Using it before mascara helps lift and curl lashes , making application easier and amplifying the look of open eyes.

It is essential to remember, however, that the eyelash curler should only be used before applying makeup, and should be avoided if the lashes are already wearing makeup or before going to bed .

In the evening, it's best to opt for a strengthening treatment like Iron Lash (which should also be applied in the morning, after using an eyelash curler, as we explain better in the next paragraph).

2. Apply a healing and strengthening eyelash serum

To achieve visibly stronger, fuller, and more resistant lashes, it's helpful to combine your makeup routine with a dedicated cosmetic treatment. An eyelash serum is a deep-care product, designed to work day after day: it nourishes, strengthens, and stimulates growth , making lashes healthier over time. It's not a mascara primer , but a valuable ally to be applied consistently morning and evening .

It is recommended to apply Iron Lash & Brow 5in1 by Diego dalla Palma: a professional multifunctional treatment for eyelashes and eyebrows, enriched with strengthening and protective active ingredients.

Its formula contains peptides , hyaluronic acid , and panthenol , ingredients known for their restructuring and hydrating properties. Iron Lash is truly effective in this regard; we tested it at the Federico II University of Naples: in just 15 days, 95% of subjects who used it achieved thicker, fuller lashes. Find out more about this and the other numerous tests conducted on the product page.

But how do you apply primer? The practical applicator has a smooth side to spread the product evenly and a side with a micro-comb , perfect for gently separating the lashes and preparing them for the application of mascara .

In addition to promoting more harmonious growth, Iron Lash visibly improves the appearance of lashes from the first applications. Its gentle yet effective action also makes it ideal for eyebrows , which should be treated with the same regularity for a complete and natural result.

3. Eyelash Primer: The Boosting Base

Often confused with a serum, eyelash primer is actually a full-fledged makeup product. While a serum works over time to strengthen and nourish, a primer is applied just before mascara and has a boosting effect not only in the long run but also in the short term.

Here too, the data confirms this. In a study conducted with the Federico II University of Naples, it was found that primer improves the performance of mascara: immediately after the first application, 50% of subjects had longer lashes, 49% curled lashes, and 35% more voluminous lashes! (More information on the MyPushUpToy page).

So if you're still wondering, what's the point of mascara primer? It increases volume, length, and thickness, separates lashes, and improves the adhesion and longevity of your makeup .

After letting the serum dry completely, you can apply MyPushUpToy Lash Primer , a volumizing primer with a light and flexible texture. Use it with zigzag movements, from the roots to the tips , to envelop and separate the lashes.

Its electric blue color is not just aesthetic: it helps balance the dark shades of the mascara , enhancing their intensity and making the look brighter.

It only takes a few seconds to set (without letting it dry completely) before applying mascara. Alternatively, it can be used alone for a creative, subtle yet effective look .

The primer step is not essential, but it can make a difference for those who want a more structured and professional result, especially on thin or barely visible lashes.

PS: You can also apply MyPushUpToy after mascara, on the tips of your lashes , to add that extra touch of glamour that makes the difference!

4. How to choose mascara? Based on the desired effect!

There isn't just one type of mascara, but different formulas designed to enhance every type of lash and achieve targeted results. The choice depends on what you want to achieve.

• A volumizing mascara is perfect for adding thickness and structure to thin lashes;
• the lengthening one helps to accentuate the natural length ;
• Curling mascara is ideal for opening up the eyes;
• The defining mascara separates and combs each lash with precision;
• Finally, waterproof mascara guarantees extreme hold and resistance to humidity, but requires more thorough make-up removal.

The shape of the brush also plays a significant role in the effect: the curved one follows the shape of the eye and lifts the lashes; the comb separates them individually, avoiding buildup; the conical brush is useful for reaching even the inner corners with precision.

Any advice?

• For small eyes or naturally long lashes , it's best to opt for a volumizing mascara with variable-length bristles .
• If the eye is protruding , a curling mascara works well.
• On short lashes , lengthening mascara gives visible results, especially when combined with serum and primer.

The formulas and applicators of Diego dalla Palma mascaras, like those in the Toy collection , are designed to offer an extremely professional application even to those who are less familiar with make-up: smooth, clump-free, precise and long-lasting .

The line is in fact created by professionals in the sector to allow anyone to create flawless makeup even on a daily basis!

Each Toy mascara responds to specific needs. However, they all have essential professional characteristics in common: they are all long-lasting (24 hours) and contain special active ingredients that stimulate eyelash growth.

They are also suitable for those with sensitive eyes or contact lens wearers, as they are ophthalmologically tested.

5. How to apply mascara: step-by-step technique

To achieve flawless application, after following the previous steps, you need to remove excess product from your mascara wand . This will allow you to apply the mascara without clumps and ensure a more precise application.

The ideal motion is a zigzag , starting from the base of the lashes and working towards the tips , or alternating horizontal and vertical strokes to reach every corner of the eye. How to apply mascara without smudging your eyelid? Simple: just look slightly downward, keeping your chin lowered . This will also help you apply it more easily, opening up your gaze.

For a natural look, a single light coat is enough ; for a more intense effect, you can layer it slowly, letting it dry for a few seconds between coats.

Don't forget your lower lashes : apply them delicately, preferably using the tip of the brush; round-tipped applicators, like the one from MySelfToy , are ideal for reaching even the shortest lashes.

If your mascara smudges during application, let the stain dry before removing it with a cotton swab: this will avoid unwanted streaks.

Diego dalla Palma's Toy line is designed to simplify these tasks: high-performance formulas, zero clumps, personalized finishes and innovative applicators, such as MySelfToy for a buildable finish in terms of volume and definition, MyToyBoy for extra volume and MyHappyToy for defined and curved lashes.

6. Common mistakes to avoid

Even a daily gesture like applying mascara can hide small bad habits.

7. Gentle mascara removal

A good beauty routine always ends with a thorough and skin-friendly makeup removal step. But how do you remove mascara without stressing your lashes?

The key is choosing the right makeup remover: for more resistant formulas, it is better to opt for a specific two-phase product , while for classic mascaras, oily cleansers or delicate makeup remover milks are ideal.

Professional advice is to leave the product on a cotton pad for a few seconds before applying it to the eye , without rubbing. This allows the makeup to dissolve effectively , avoiding weakening or breaking the lashes.

Diego dalla Palma's two-phase makeup remover , for example, was designed specifically for the most stubborn makeup: it removes even waterproof makeup, leaving skin soft and clean. Shake the bottle before use, apply to a cotton pad, and pat gently .

Careful removal is not only a beauty gesture, but also a protection for the eyes and the long-term health of the lashes.

Caring for your eyelashes is much more than a small detail: it's a daily gesture that can transform your face, express your personality, and enhance any makeup look. By following all the steps we've recommended and using Diego dalla Palma products, you'll be able to give your eyes depth, light, and character!